Digitally Explained

Digitally Explained

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Digitally Explained
Digitally Explained
For Which Product Aspects Are Customers Willing to Pay More?
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For Which Product Aspects Are Customers…

Stefan Meuser
Jul 29, 2021
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Digitally Explained
Digitally Explained
For Which Product Aspects Are Customers Willing to Pay More?
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A McKinsey study finds that Gen Z and high-income shoppers are willing to pay more for sustainable products.

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